Field Sales Manager

Field Sales Manager

Excel Recruitment is seeking a Field Sales Manager for our client who specialises in the Home, Garden, DIY and FMCG sector. This is a high-impact leadership opportunity for a commercially driven sales professional looking to step into a strategic field-based management role with clear progression into senior leadership. Based in Dublin with nationwide responsibility, the successful candidate will play a key role in driving revenue growth, developing high-performing sales teams, and shaping the go-to-market strategy across multiple product categories.

Responsibilities

  • Lead, develop, and motivate a team of field sales and merchandising professionals to exceed performance targets.
  • Design and execute strategic sales plans aligned with long-term business growth objectives.
  • Partner closely with senior leadership, contributing to wider commercial strategy and business direction.
  • Identify, evaluate, and secure new business opportunities across existing and emerging channels.
  • Build and manage a robust sales pipeline, ensuring consistent growth in revenue and market share.
  • Maximise opportunities within key accounts while expanding the customer base nationally.
  • Act as a key brand ambassador, representing the business at trade shows, industry events, and client engagements.
  • Oversee field sales operations, ensuring efficient coverage, productivity, and execution.
  • Monitor and report on sales performance, including forecasting, pipeline health, conversion rates, and sales cycles.
  • Use data and market insights to inform decision-making and competitive positioning.
  • Identify risks and opportunities, implementing corrective or growth actions where needed.
  • Champion a strong customer-first culture across the organisation.
  • Maintain a high level of visibility in the field, leading by example and driving engagement.

Requirements

  • Proven track record in field sales, business development, or commercial leadership roles.
  • Experience operating at a senior BDM or Field Sales Manager level, ideally within FMCG, DIY, or related sectors.
  • Highly commercial mindset with the ability to influence strategy and deliver results.
  • Skilled in negotiation, stakeholder management, and relationship building at all levels.
  • Ability to analyse market trends, competitor activity, and performance metrics to guide decisions.
  • Ambitious, driven, and career-focused, with a clear desire to progress into senior leadership (e.g. Sales Director).
  • Proactive, adaptable, and comfortable operating in a fast-paced, evolving environment.
  • Full clean driving licence and willingness to travel nationwide.
  • Strong presentation and proposal development skills.

This is an excellent opportunity for an ambitious sales professional to step into a leadership role with significant exposure to strategic decision-making and national account development. The position offers a clear pathway to senior leadership, including progression to Sales Director for the right individual who demonstrates strong commercial impact, leadership capability, and sustained performance. If you would like to apply for this Field Sales Manager role, please apply using the link below. For any questions, please contact Laurence on 01-8717605.

INDCOM

Field Sales Manager

Field Sales Manager

Excel Recruitment is seeking a results-driven Field Sales Manager for our client in the DIY industry. This person will be responsible for identifying and pursuing new business opportunities, nurturing client relationships and promoting a wide range of brands and services to achieve revenue targets. This Field Sales Manager will also mentor the current sales team and implement strategic sales plans in order to increase market share while delivering exceptional customer service. This role will be a mix of client facing in the field and working closely with our management team at Head Office in Dublin.

Responsibilities:

  • Work with the field sales and merchandising teams to grow the business
  • Take ownership of the sales pipeline, ensuring consistent progress and growth
  • Plan and deliver clear strategies to grow business and strengthen market position
  • Actively search for new opportunities by reaching out to potential clients and exploring new sales channels
  • Build strong relationships with customers by understanding their needs and offering the right solutions.
  • Keep an eye on market trends and what competitors are doing to help shape business decisions
  • Represent the company at trade events, exhibitions, and training sessions, acting as a brand ambassador
  • Spot any potential issues affecting sales early and take steps to manage them
  • Report regularly on performance, tracking key sales metrics like pipeline growth, forecast accuracy, conversion rates, and sales cycle length
  • Travel across Ireland to meet customers and stay connected with teams on the ground
  • Maintain a strong presence across all product ranges, helping to boost sales through visits and remote support
  • Work with different departments to promote a strong customer service focus and resolve any issues that arise.
  • Confidently put together sales proposals and presentations for both internal teams and external clients

Requirements:

  • Strong interpersonal skills with the ability to build relationships, influence decisions and provide trusted advice
  • Highly structured and methodical with a background in creating and developing highly functional sales teams
  • Expert at time management and prioritising tasks
  • High achiever with a proven track record and a hunger to succeed
  • Previous experience in a Business Development role, ideally in FMCG or DIY sectors, would be preferred but not essential

If you would like to apply for this Field Sales Manager position, please submit a CV through the link below. If you have any questions, you may contact Laurence on 01-8717605. For similar live positions, please see the Excel Recruitment website.